Preview the 2026 college baseball season with SEC matchups, top transfer portal classes, returning stars, and key season-opening series across the league.

College sports have become a very lucrative business in recent years. With the introduction of NIL at the Division I level, ...

The Wisconsin Badgers brand remains strong, even as their success has come from the less popular sports while the football team struggles. CNBC released new financial valuations of all of the top ...

The financial landscape in college athletics is evolving rapidly, for better or worse. Perhaps the most recent example is how much school athletic programs are now worth. CNBC senior sports reporter ...