Manu Mathew is CEO & Cofounder of Cohora, a platform that helps brands drive customer growth, retention and advocacy through engagement. In an era where digital experiences shape every brand ...
Empathy builds trust. Loyalty grows when brands understand customer needs through real conversation and insight. Consistency creates advocates. Reliable, thoughtful experiences repeated over time turn ...
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In stressful times, working with customers as they prefer builds connection and drives profit
As the world braces for a period of global instability, exacerbated by the ongoing trade and tariff issues, it stands to reason, as a supplier, you’re scrambling to figure out how to support your ...
Adam Petrilli is a reputation management expert and CEO at NetReputation.com, an award-winning Online Reputation Management (ORM) firm. Building a successful brand requires visibility, communication, ...
Branding is an interesting term, meaning different things to different people, depending upon their perspective and experience. Clients with whom we work run the full spectrum of defining this term – ...
In software development, success means going beyond meeting requirements. We must create products that surprise and delight ...
This column is part of The First 90 Days, a series about how to make 2025 a year of breakout growth for your business. “Familiarity breeds contempt” does not apply in business. In fact, familiarity ...
Your competitive advantage comes from standing out. By investing in these four marketing trends, you'll create a presence ...
Cleo CEO Barney Hussey-Yeo created a financial tool that promises to help users understand and master their money using AI. He knows that sounds intimidating, which is why he used an unusual tactic to ...
NetSuite is one of the most widely used cloud ERP platforms in the world. It offers core features for finance, CRM, order management and commerce,...Read More The post Why NetSuite Customer Portals ...
Connecting with people can be a hard thing to do. You meet someone new and they might be a person you can see yourself relating to and even having a deeper relationship with, but it can be difficult ...
Nearly every company I work with is focused on using AI to drive productivity and efficiency. They are starting to see real gains, and that’s leading to excitement about AI’s future potential. However ...
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