In an era where cyber threats loom larger and more complex than ever, Commvault brings the time-proven principles of isolated recovery environments, or “cleanrooms,” to organizations of every size ...
A few years ago, “data clean rooms” were all the ad tech trades could talk about. The  relatively new technology was one that ...
‘Can you guarantee the environment into which you're recovering is clean? That's a really hard problem to solve. Most of the customers that I've talked with about this say they tried building ...
The way marketers use data is shifting fast, mainly because of privacy laws like GDPR and CCPA. Companies are under pressure to find new ways to analyze performance, target audiences and share data — ...
Having dealt with GDPR for years, advertisers are accustomed to the strict privacy and data-sharing regulations that it entails. This need gave rise to what is referred to as “data clean rooms” that ...
In the modern advertising landscape, two forces stand out as major disruptors: privacy and artificial intelligence. Although AI's long-term impact will extend far beyond advertising, the immediate ...