Traditional marketing research often involves assessing the overall market for a good or service, surveying consumers about their likes and dislikes, and conducting focus groups to gauge consumer ...

Data mining tools collect and analyze data much faster than humans. Learn what data mining is, how it works, and how to use it effectively. Data mining is an important big data management strategy ...

The visual data mining process, seen in the first part of this two-part article, revealed patterns in four dimensions between cumulative gas well production and independent variables. "Jump ...