L'Oréal's new hair straightener + multi styler uses light instead of extreme heat — and it works 3X faster

L'Oréal announced an infrared hair straightener and an LED face mask at CES 2026, both launching in 2027 with light-based ...

L’Oréal Groupe Introduces New Technology-Driven Products For Hair And Skin

Light Straight + Multi-styler, developed by L’Oréal Research & Innovation, was seven years in the making. The device uses ...

L’Oréal’s latest flat iron uses infrared light to make hairstyling much faster

Hair gadgets have become increasingly popular over the last decade. Hair dryers, curlers, steamers — you name it, there’s ...
CNET

L’Oréal’s New Beauty Tools Promise to Prevent Heat Damage and Improve Hair and Your Skin

The future of hair and skincare may be light-focused.
Texarkana Gazette

Infrared light is touted for many uses, but science to back them lags

"Vanity" led Aubree Nichols to spend hundreds of dollars on an infrared mask three years ago in hopes that it would make the fine lines and wrinkles on her face disappear. "I was feeling dead ...

L'Oréal’s CES 2026 beauty devices include a skin-like flexible LED mask

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three ...
Philstar.com

L’Oréal brings the power of infrared light to hair and skin with two breakthrough innovations at CES 2026

Just recently at CES 2026, L'Oréal Groupe introduced two breakthrough technologies that bring the power of light to haircare ...