Social work is a wide-reaching field that provides an array of services to diverse populations. The field divides its spectrum of practice into three widely recognized, interrelated levels: micro, ...

Although similar, macro- and micro-blogging differ from one another in important ways. Recognizing those distinctions can help instructors find new ways to engage learners and improve outcomes.

The festive season is seemingly the busiest season for brands too. From gifts to groceries, brands are constantly on the edge to reach consumers. Consumers’ heavy reliance on social media for purchase ...

Our data shows that by exclusively targeting micro influencers over a two-year period the follower base grows six times faster. In recent years, managers have been generating sales and building brand ...

Marketing plays a critical role in any business. It's used to create brand awareness, nurture prospects, turn leads into customers and build brand loyalty. While there are many marketing theories ...