McDonald’s Corp. spent much of the past decade adding products to its menu in a successful strategy that earned it among the highest unit volumes in the quick-service restaurant business. 3G Capital ...

Expanding offerings create sales potential for restaurants. The restaurant industry is already highly competitive, but amid high inflation, rising interest rates, and staffing and supply chain ...

Let’s check in on menu inflation because if Q1’s widespread traffic losses taught us anything, it’s that many consumers have reached their restaurant pricing threshold. According to the Consumer Price ...

Consumers’ preferences are shifting like never before, due to a variety of societal and economic dynamics. How can quick-service restaurants adjust to maintain—and potentially increase—foot traffic ...

Forbes contributors publish independent expert analyses and insights. I write about the franchising, restaurant and food services industry. Table scene of assorted take out or delivery foods.